The LEGO Group held a ceremonial groundbreaking on November 13, 2025, for its new $366 million regional distribution center and warehouse in Prince George County, Virginia. The massive 2 million-square-foot facility represents a major investment in U.S. manufacturing and logistics infrastructure, supporting the company's expanding North American operations and a separate manufacturing facility currently under construction in the region.
The project signals LEGO's long-term commitment to the United States market and reflects broader trends in corporate logistics strategy: nearshoring distribution infrastructure to reduce supply chain vulnerability and accelerate delivery to consumers.
The Prince George County facility will serve as a central hub for LEGO's regional distribution operations across North America. The 2 million-square-foot warehouse is expected to open in 2027, providing consolidated storage, fulfillment, and distribution capabilities.
The project encompasses:
The LEGO distribution center represents a broader shift in corporate strategy: major manufacturers and distributors are investing heavily in U.S.-based infrastructure to address supply chain vulnerabilities exposed during the COVID-19 pandemic. By positioning distribution capacity closer to consumers, companies reduce shipping times, lower logistics costs long-term, and insulate operations from geopolitical supply chain disruptions.
LEGO's investment in Virginia comes as the state has positioned itself as an attractive location for manufacturing and logistics investment through business-friendly policies, access to transportation corridors, and competitive incentive programs. Prince George County, located in the Richmond metropolitan area, provides strategic positioning for East Coast distribution.
A $366 million construction project of this scale creates substantial opportunities for regional contractors, construction firms, and trade professionals. Project requirements typically include:
Multi-year construction projects like this generate sustained employment and revenue visibility for contractors, allowing for workforce planning, equipment investment, and business development.
The distribution center is part of LEGO's integrated U.S. expansion strategy. The company announced in 2023 its intention to build a manufacturing facility in the United States—a first for LEGO operations in North America. The new distribution center supports this manufacturing investment by creating logistics infrastructure to move products efficiently to retailers and direct-to-consumer channels.
This integration of manufacturing and distribution infrastructure on the same East Coast corridor reflects long-term strategic planning to establish LEGO as a truly North American-based operation, reducing reliance on overseas production and distribution networks.
Virginia has emerged as a major logistics hub, particularly in the Mid-Atlantic region. The state's advantages include:
LEGO's commitment to Prince George County reinforces Virginia's position as a destination for logistics-intensive investment and signals confidence in the region's infrastructure and business environment.
Beyond the construction phase, the completed distribution center will employ a significant workforce to manage warehouse operations, logistics, inventory management, and customer fulfillment. These positions typically include:
The facility is expected to create hundreds of permanent jobs in Prince George County, contributing to regional economic development and tax base growth.
While the November 13, 2025 groundbreaking marks the official start of site preparation and construction, large-scale warehouse projects typically proceed through several phases:
The 2027 opening timeline suggests a roughly 22-24 month construction period, which is typical for facilities of this complexity and size.
LEGO's distribution center is part of a broader trend of mega-warehouse construction across the United States. E-commerce growth, supply chain restructuring, and the rise of omnichannel retail have driven unprecedented demand for large-scale fulfillment and distribution facilities.
Other major projects in this sector include Amazon fulfillment centers, data centers, and third-party logistics (3PL) facilities. The $366 million LEGO project reflects this trend and demonstrates that major international retailers remain committed to U.S. infrastructure investment despite economic uncertainties.
Industry observers will track several milestones for this project:
Sources: LEGO Group official announcement (November 13, 2025); Prince George County, Virginia official news; Richmond Business Sense (November 14, 2025); Virginia Business magazine; WTVR News
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